Schema

A portable shape for search evidence

The schema is intentionally boring: each record needs a source, a confidence level, evidence, and a next action.

Open patrol workflow View schema

Query Cluster82

Canonical Page76

AI Answer Surface64

Technical Health91

Conversion Event48

What SOGLM Optimizes

SOGLM treats search growth as an evidence graph. It keeps technical availability, search impressions, AI answer readiness, and event telemetry in one decision surface.

Best Use

Use it for portfolios of small sites where the real bottleneck is not ideas, but choosing which reachable, indexable, answer-ready page should get attention next.

Decision Rule

Fix blocked routes first, then low-click high-impression pages, then answer-ready content gaps, then funnel events with proven demand.

Opportunity Signals

Each signal should point to one practical next action.

Signal	Question	Next action
Crawl health	Is the public route reachable and canonical?	Fix DNS, route, sitemap, robots, and redirects first.
Search demand	Which terms already show impressions?	Rewrite titles and summaries around exact user intent.
AI answer fit	Can an answer engine cite the page safely?	Add clear definitions, facts, tables, and source-like sections.
Conversion signal	Does the page send useful events?	Track page, section, CTA, checkout, and failure events.
Action priority	Which fix has the highest expected value?	Rank by evidence strength, effort, upside, and urgency.

Minimal Record

{
  "node": "query_cluster:ai_search_monitoring",
  "type": "query_cluster",
  "evidence": [
    "GSC impressions",
    "Bing crawl status",
    "AI answer citation check"
  ],
  "confidence": 0.78,
  "action": "rewrite canonical page title and add answer-ready source section"
}